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If you’re like most people, you’re probably keeping tabs on your favourite team and statistics. What’s surprising is that if you look closely, you can actually learn powerful business lessons from the weekend’s action. Here’s five reasons why you do actually want to read the sports section to improve your business. 1. Sport Teaches Us…
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How to implement a customer loyalty research program that drives repeat business. When we refer to the term ‘repeat business’ we are referring to your loyal customers. Loyal customers are those customers who actively return to do repeat business with you and who promote you to their friends and colleagues. Reading this article will tell…
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When companies don’t understand the difference between good and bad profits, growth suffers, and you lose customers, thus recurring revenue. What is bad profit? Fred Reichheld in his book The Ultimate Question says “Whenever the customer feels misled, mistreated, ignored, or coerced, profits from customers are bad. Bad profits come from unfair or misleading pricing.…
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If you were to ask a room full of CEOs “How many of you use a voice of customer survey to learn what your customers are saying about you”? In this article, I’m going to tell you what they say. And the answer may shock you. Most of us do not use a proven methodology…
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Right now, in the current global situation, it can be easy to think the rules of building a successful business has changed. While much has changed in the way we work, some for the better, keeping the customer at the centre of your business has not changed and is more important than ever. While much…
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Checking in with your team is a great way for leaders to gain a clear understanding about their team. It provides the time to discuss any questions, concerns or ideas and problem solve on the spot. In last week’s update, we explored ways to set your team up for success through asking key questions before…
