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#Customerservicestandards

What Amusement Parks, Traffic Lights and Customer Service Have in Common

by Craig Cherry

I’ve been thinking a lot lately about waiting – not the time itself, but the experience of it. Because the truth is, the same five minutes can feel different, depending entirely on how it’s handled. And once you see it, you can’t unsee it. Amusement parks, traffic lights and customer service all run on the same psychology.…

Presence Is The First Step Of Service

by Craig Cherry

Presence is the first step of service because you can’t help someone you haven’t noticed. I recently stayed in a hotel and had dinner in the restaurant, walking in and stopping at the “Please wait to be seated” sign. I stood there and waited. And waited. Eventually, a staff member who was setting some tables noticed me…

If In Doubt, Communicate.

by Leeanne Dick

If in doubt, communicate. It’s a rule I wish more businesses would take seriously because communication is about morethan information, it’s about respect. Especially when you’re delivering bad news, it’s alwaysbetter for your customers to hear it from you first so they don’t feel blindsided. That one principlewould have made all the difference in what…

The Power of Experiencing Coaching

by Craig Cherry

You can transform your coaching and the effectiveness of your leadership in fifteen minutes. I do it in my workshops, and I always start with some facts of leadership, including: You need your people more than they need you. To prove it, I ask participants to imagine how effective their team would be working without…

The Three Circles That Drive 10/10

by Craig Cherry

Delivering 10/10 isn’t about being perfect – it’s about knowing where you can grow. Our three‑circle model of empathy, self‑awareness and connection shows you exactly that. Strengthen one circle and the whole experience improves helping you deliver 10/10, in your work and even your personal relationships. Last month, during a workshop I handed out the…

Service Is Not Just About What You Do – It’s When You Do It!

by Craig Cherry

Most service failures aren’t about what didn’t happen. They’re about when it happened. Have you ever walked into a store, a café, or a hotel and felt completely invisible? I have. I arrived at a hotel reception last week and stood quietly at the counter, waiting for the attendant to look up from their screen.…

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The Hitman Approach to Service Success

April 23, 2026 By Craig Cherry

“10 out of 10 service” sounds simple. Deliver the same great experience every time, right? But the uncomfortable truth is that 10/10 isn’t a fixed standard, it’s a moving target. If you don’t learn to adapt your approach to each customer, you’ll miss the mark entirely. There’s a great example of this in the movie…

Lead. Empower. Inspire. Win.

October 2, 2025 By Leeanne Dick

In this article I wanted to share an example of a prinicple that I am passionate about ‘Setting Your Team Up To Win’ and how we can implement this process when leading teams in other areas of life, as we do in business. When our team wins, we win. My daughter and I are directing…

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