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Variation Is The Key To Gaining Customer Appreciation

by Craig Cherry

I often talk about the impact of variation on the customer. My last blog looked at Specsavers a company that I experience as having very good systems and training and one that has low variation. Coles supermarket is a great example. They provide lots of ways you can finalise your purchase with them, you can…

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Working Together To Build Customer Loyalty Within Your Shopping District

April 14, 2021 By Craig Cherry

We hear a lot about the need for consumers to support local businesses; shopping with them and purchasing from them, especially in these tough times. My question is, what are businesses doing in local areas like small towns, communities and shopping districts to create customer loyalty to the total shopping area? Are they working together…

4 Ways to Set Your Team up for Success

February 26, 2020 By The Loyalty Zone

Setting your team up for success doesn’t happen overnight. It’s a daily occurrence of the team working together and being clear about the goals you want to accomplish. A manager or owner of a business is motivated to see the business succeed.  Other people that work within the business may not be as motivated or…

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