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#sales #salestraining

Do You Know HOW Your Customers WANT To Be SOLD To?

by Craig Cherry

It’s 10/10 or Nothing! A lot of companies bring in sales trainers to upskill their team and teach new sales techniques and not to say that there is a lot of validity to this , but I often think about one thing and that is – how do they know what to train, has the…

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Above the Line, Below the Line.

March 22, 2023 By Craig Cherry

We all have our toolbox, right? Without fail in every workshop with every client I lead a conversation ‘Above The Line, Below The Line’ or ‘Victor over Victim’. It is one of my most powerful models in my toolbox and my intention is to create a listening of Ownership, Accountability and Responsibility as I deliver their…

94% Of Problems Are System Related And Only 6% Are People Related

April 12, 2023 By Craig Cherry

Recently I travelled to the US to work with a client, as always it is the experience of the journey in which I find my most relevant stories and there is always no coincidence. I tell a lot of stories and share my experiences to make a point, whilst working through research results that I…

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