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ARDEX Group

by

ARDEX Group

The Loyalty Zone
2020-09-04T11:59:25+00:00
https://www.theloyaltyzone.com/testimonials/ardex-group/

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My Mother

March 23, 2022 By Craig Cherry

Last week I flew home to New Zealand to spend time with my mother who over the last few months has deteriorated very quickly both mentally and physically, due to advanced Parkinson’s disease. Only a few months ago, she was living in her own apartment within a care facility and now she requires  24-hour care.…

The Loyalty Blind Spot: Why Your Satisfied Customers Might Be Your Biggest Risk!

April 3, 2026 By Craig Cherry

Most companies assume they know how loyal their customers are. They are comforted by rare complaints and low churn rates, BUT this false confidence hides a dangerous truth: the loyalty blind spot. The Real Threat: The real threat isn’t the unhappy customer. It’s the quiet ones. The “satisfied” ones. They buy today… but would seriously…

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