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A Lesson In Complete Customer Experience

July 12, 2026 By Craig Cherry

Peppers Silo Hotel in Launceston is a ten‑out‑of‑ten experience from the moment you arrive to the moment you leave. No “it was good, but…” No compensating for one weak spot with another strength. Just excellence, end to end. My wife and I drive two hours from Hobart to stay there, and it’s worth it every…

Maximise Your Christmas Business Opportunity

December 7, 2022 By Craig Cherry

Christmas trading and upcoming holidays are for many businesses one of the most important revenue times. How do you maximise this opportunity not just for the immediate opportunity but for the long-term. Below are some key facts from research of 1000’s of customers: If customers get a 10 out of10 experience, then a massive 91% said…

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