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Presence Is The First Step Of Service

August 8, 2026 By Craig Cherry

Presence is the first step of service because you can’t help someone you haven’t noticed. I recently stayed in a hotel and had dinner in the restaurant, walking in and stopping at the “Please wait to be seated” sign. I stood there and waited. And waited. Eventually, a staff member who was setting some tables noticed me…

What is the difference between Customer Loyalty and Customer Service?

November 23, 2022 By Craig Cherry

A lot of companies look at their customer service as an opportunity to improve their business, which is a valid thing to do. But most do not stop to consider, what distinguishes customer loyalty and what distinguishes customer service. Many have the two collapsed. The difference between customer satisfaction surveys and customer loyalty surveys is…

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The Loyalty Zone Australia

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The Loyalty Zone Australia

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